How an act of customer service won me over at Woolworths
The importance of customer service in a successful marketing strategy is often overlooked. Great customer service can differentiate your brand, increase customer loyalty and provide valuable feedback. By prioritising exceptional service, brands can improve the customer experience, build stronger relationships and benefit from powerful word-of-mouth marketing. A personal experience with a friendly and polite cashier demonstrates the impact that good customer service can have on customers. Making customer service a priority can be the key to success.